Catafarm
Logo and visual identity for Catafarm, an urban farming business that provides hydroponic kits for local Singaporeans.
Beyond the business of farming, Catafarm cares about your journey; aiming to be the key catalyst for home growing in your life. They are dedicated to supporting their customers by providing a support line and step-by-step tutorial to a successful garden.
I worked closely with Catafarm’s founder Qiqi, to imagine a brand identity inspired by their catalytic and caring spirit. At the heart of it all is a bold logo, shaped by the letters “C” and “F” to form a bud, heart, or if you could see, a key.
Visit @catafarm
![](https://freight.cargo.site/t/original/i/c329f16b3ef5fdd551befc5d18de5cf8404924b46b57fa9f44d9eeb952ab1c11/Portfolio_2021_website-images-compilation8.jpg)
![](https://freight.cargo.site/t/original/i/7ab9892817a8e591a714adf392b455810102ffde9cd5efc94063012ab5beae1f/Portfolio_2021_website-images-compilation4.jpg)
![](https://freight.cargo.site/t/original/i/d4f647ef0af11cdaf8972868e4bfae83c943a676709481a92054e7da352fe4fe/Portfolio_2021_website-images-compilation9.jpg)
![](https://freight.cargo.site/t/original/i/6d7f1933cdbe5d73641ac2b03ab681d899f4b6b00383d3872b94b59f5371f93f/Catafarm-Cards.png)
![](https://freight.cargo.site/t/original/i/6fdfcde5f96546a013178948d731334dfb2808d38154115c52fad80a24c6a193/Portfolio_2021_website-images-compilation7.jpg)